services
Branding, Packaging & Website Design
For brands that need clarity, consistency and room to grow
A strong brand brings strategy and visual identity together into one connected system.
Studio Anka extends that system across packaging, websites and rollout, so the brand works consistently across shelf, screen and space.
How projects work
01・Understand
We start with your brand, audience, ambitions and the practical challenges the work needs to solve.
We start with your brand, audience, ambitions and the practical challenges the work needs to solve.
⇣
02・Define
Together, we establish the strategic and creative direction before developing the wider system.
Together, we establish the strategic and creative direction before developing the wider system.
⇣
03・Design
The chosen direction is developed into the agreed identity, packaging, website or other brand applications.
The chosen direction is developed into the agreed identity, packaging, website or other brand applications.
⇣
04・Prepare for use
You receive the final assets, guidelines and production-ready files needed to put the brand into practice.
You receive the final assets, guidelines and production-ready files needed to put the brand into practice.
Brand Strategy
SHELF・SCREEN・SPACE
For brands that need clear direction before design starts
We start by looking at where your brand is now, who it needs to reach and where it needs to go. From there, we define the positioning, personality and messaging that give the visual work a clear direction and make future decisions easier.
Brand audit: Where the brand stands now, what is working and what needs to change
Brand foundation: What the brand stands for, its personality and how it should feel
Positioning & audience: Who the brand is for, where it sits and what sets it apart
Brand naming: Developing names that fit the brand, idea and market
Brand voice & messaging: How the brand speaks and what it needs to communicate
Creative direction: Turning the strategy into a clear direction for identity, packaging and rollout
Brand foundation: What the brand stands for, its personality and how it should feel
Positioning & audience: Who the brand is for, where it sits and what sets it apart
Brand naming: Developing names that fit the brand, idea and market
Brand voice & messaging: How the brand speaks and what it needs to communicate
Creative direction: Turning the strategy into a clear direction for identity, packaging and rollout
Visual Identity
SHELF・SCREEN・SPACE
For brands that need a system, not just a logo
We turn the strategy into a distinctive visual identity that can work consistently across shelf, screen & space. From logo and typography to colour, imagery and layout, every element is designed to work together and scale across real brand applications.
Logo suite: A flexible set of logos designed for different formats and uses
Visual language: Colour, typography, layout and the overall look and feel
Art direction: Imagery, tone and visual direction
Graphic system: A consistent set of elements that can scale across applications
Brand guidelines: Clear rules for keeping the identity consistent as it grows
Packaging Design & Systems
SHELF
For brands that need packaging to work across shelf, range and rollout
We develop packaging that combines brand expression with clear hierarchy, strong shelf presence and practical production requirements. From a single product to a growing range, the system is designed to stay recognisable, flexible and consistent across formats, variants and touchpoints.
Packaging concept: A clear visual direction built around the brand and product
Front-of-pack hierarchy: Making key information easy to understand and easy to find
Range & SKU system: A scalable structure for variants, flavours, formats and future extensions
Labels & packaging graphics: Design developed across the relevant formats and applications
Production-ready artwork: Files prepared for print, suppliers and production handoff
Packaging guidelines: Clear rules for keeping the system consistent as the range grows
Front-of-pack hierarchy: Making key information easy to understand and easy to find
Range & SKU system: A scalable structure for variants, flavours, formats and future extensions
Labels & packaging graphics: Design developed across the relevant formats and applications
Production-ready artwork: Files prepared for print, suppliers and production handoff
Packaging guidelines: Clear rules for keeping the system consistent as the range grows
Website Design
SCREEN
For brands that need their identity to work just as well on a screen as it does everywhere else
We translate the brand into clear, engaging websites that feel consistent with the wider identity and make it easy for people to understand what you offer. The focus is on structure, visual direction and a coherent branded experience across key pages and digital touchpoints.
Website direction: Defining the visual approach, structure and overall feel
Page design: Designing key pages around the brand, content and user journey
Responsive layouts: Making the experience work clearly across desktop and mobile
Digital brand system: Extending colour, typography, imagery and graphic language to screen
Handoff support: Preparing clear design files and guidance for development
Page design: Designing key pages around the brand, content and user journey
Responsive layouts: Making the experience work clearly across desktop and mobile
Digital brand system: Extending colour, typography, imagery and graphic language to screen
Handoff support: Preparing clear design files and guidance for development
Brand Rollout
SHELF・SCREEN・SPACE
For brands that need their identity to stay consistent as it moves into the real world
We extend the brand across the touchpoints people actually see and use, from launches and campaigns to digital content, print, retail and physical spaces. The goal is to make every application feel connected to the same brand system.
Campaigns & launches: Key visuals and branded assets for important moments
Social & digital assets: Templates and graphics for ongoing digital communication
Print & POS: Materials for retail, events, promotions and physical touchpoints
Spatial brand applications: Signage, displays and brand elements for real-world spaces
Templates & toolkits: Flexible assets that make everyday rollout easier
Ongoing design support: Helping the brand stay consistent as new needs appear
Social & digital assets: Templates and graphics for ongoing digital communication
Print & POS: Materials for retail, events, promotions and physical touchpoints
Spatial brand applications: Signage, displays and brand elements for real-world spaces
Templates & toolkits: Flexible assets that make everyday rollout easier
Ongoing design support: Helping the brand stay consistent as new needs appear
Let's Talk
Not sure where to start?
Tell me what you’re working on, what’s unclear and what your brand needs next
We’ll figure out the right place to start